In celebration of the 10th anniversary of its Essential 1800 Artists Series, 1800 Tequila partners with world-renowned Spanish artist Okuda San Miguel for their latest limited edition bottle release.
The Essential 1800 Artists Series 10th anniversary collection features six limited-edition bottles displaying original Pop Surrealism works by Okuda. His distinctive style of colorful geometric patterns featuring his signature Rainbow Skull and Kaos Star, encourages reflections of origin, destiny and the meaning of life, hinting that time is our most precious asset.
To move the experience from bottle to virtual, this year’s Essential 1800 Artists Series innovates with an AR experience that transforms each bottle into a Snapchat marker, launching an eye-catching and unique filter for fans to engage with Okuda-themed lenses.
“It has been an exciting challenge to design my first series of tequila bottles for the 10th anniversary of the Essential 1800 Artists Series,” says Okuda San Miguel. “I loved working with this new format, which I view as a canvas immersed in liquid. As an artist, I need to create in order to be happy and my biggest motivation is the enjoyment I get in discovery and encouraging cultural dialogue.”
For more information about the Essential 1800 Artists Series and/or to purchase a bottle, visit ReserveBar.com.