K-Swiss continues its partnership with NOH8 Campaign for Pride 2021, releasing a limited-edition version of the iconic heritage brand’s Classic LX.
The limited sneaker features an all-over rainbow design and a special “EQUALLITY” imprinted on the soles — presenting a positive message with every bold step and actually created and designed for everyone.
For over 10 years, NOH8 has supported the LGBTQIA+ community and the thousands of folks who have spoken out through silent protests while fighting for marriage, gender and human equality through education and advocacy. It was founded by celebrity photographer Adam Bouska and his partner Jeff Parshley.
Each sneaker comes packaged in a limited-edition box featuring a collage of hundreds of faces photographed by Adam Bouska for the NOH8 Campaign. Additionally, K-Swiss will be donating $90,000 of product to NOH8 and Foot Locker, Inc will be contributing an additional $10,000.
The K-Swiss x NOH8 Classic LX retails for $90 and is currently available on Kswiss.com and noh8campaign.com. It is also available at Footlocker.com, Champssports.com and Footaction.com.
