PUMA Hoops and LaMelo Ball introduce the MB.01 “Breast Cancer Awareness (BCA),” an exclusive edition of Melo’s first signature shoe styled for breast cancer awareness and the latest release in Melo’s “Rare Reserve” line.
The all-pink colorway of the MB.01 silhouette features innovative PUMA tech like NITROFOAM™ and an embroidered pastel ribbon on the tongue, as a symbolic testament to the compassion and commitment for the research and awareness that surrounds Breast Cancer. As part of this MB.01 drop, PUMA will donate $20,000 to Susan G. Komen®.
The PUMA MB.01 BCA is available now on PUMA.com, the PUMA mobile app, the PUMA NYC Flagship store and at Foot Locker, Kids Foot Locker, Champs Sports, Champs Sports Canada and Foot Locker Canada.