How Sneakers Became a Status Symbol in Hip-Hop, from Run-D.M.C. to Travis Scott
Sneakers have always been more than just footwear in hip-hop—they’re a cultural statement, a symbol of status, and…
BAPE® x Bored Ape Yacht Club SHARK STA Sneaker Drop
Global streetwear icon A BATHING APE® (BAPE) and the Bored Ape Yacht Club (BAYC) have teamed up for…
éS Releases Limited Edition Exotic ACCEL Collection Skate Shoes
Introducing the limited edition ACCEL exotic Collection by éS, a skate shoe line so wild and unique, it’s…
Inside the Counterfeit Sneaker Industry: How Fake Kicks Are Taking Over the Market
What was once a niche hobby for collectors became a multibillion-dollar global phenomenon over the last decade, and…
Vans and BAPE Unveil New Collaboration
Vans announces its latest collaboration with A BATHING APE, merging their timeless aesthetics originated from Southern California and…
Adidas Basketball Announces New AE 1 Low Sold Exclusively at Foot Locker
Adidas Basketball has unveiled the latest iteration of the iconic AE 1 franchise with the AE 1 Low,…
PUMA Unveils the Stewie 3 “City of Love”
When WNBA All Star Breanna Stewart heads to France this summer, she’ll be playing the game she loves…
BAPE STA OS Returns After SS24 Debut
BAPE returns with four colorways of the new BAPE STA™ OS after its recent SS24 debut. The sneaker…
HUF & Nike Re-Release First Ever Collaboration: Air Max 1
In 2004, HUF and Nike teamed up for the first time for their inaugural collaboration — a limited…
Tyshawn Jones Teams Up With adidas Skateboarding to unveil the Tyshawn II
Adidas Skateboarding and Tyshawn Jones proudly present the Tyshawn II, a testament to a shared vision and ongoing…
Allen Iverson’s “Answer 3” Gets Trophy Treatment By Victor Solomon
Reebok and luxury sports artist Victor Solomon has unveiled the next piece from their ongoing trophy-inspired collaboration, applying…
PUMA x Christian Pulisic Release Fourth Signature Collection
This week, PUMA shared its fourth collection with American soccer star Christian Pulisic, ahead of COPA América. The…
Jordan Tatum 2 “Legacy” Drops at Foot Locker
The latest colorway of NBA star Jayson Tatum’s second signature shoe, the Jordan Tatum 2 “Legacy” has dropped…
LaMelo Ball Unveils First Lifestyle Shoe With PUMA
PUMA Hoops and basketball star LaMelo Ball are unveiling their first-ever co-designed lifestyle shoe, dubbed the LaFrancé. Created…
5 Luxury Items Hypebeasts Love
In the world of fashion, streetwear, limited edition and sneakers, the term “hypebeast” often describes someone who is…
PUMA Debuts First Full Collection with Formula 1
This week, in celebration of the upcoming Miami Grand Prix, PUMA has launched two lifestyle collections — the…
PUMA Hoops Unveils the MB.03 Iridescent
PUMA Hoops unveiled the latest colorway in LaMelo Ball’s signature sneaker franchise, the MB.03 Iridescent. The latest colorway…
Nike Drops The “Mirage V2” Colorway Devin Book’s Sneaker, the Book 1
Nike has released the newest colorway of Devin Booker’s signature sneaker Book 1, dubbed “Mirage V2”. “Devin Booker…
PUMA Hoops Debuts Scoot Zeros Northern Lights
PUMA Hoops is dropping the third colorway for NBA rookie Scoot Henderson’s signature shoe, the Scoot Zeros Northern…
Puma Launches the MB.03 “Blue Hive”
PUMA unveils LaMelo Ball’s latest drop, the MB.03 Blue Hive. Inspired by the city of Charlotte and the…